SHOP NOW WITH UP TO 70% OFF
💗 After 39 years, Mum is passing the boutique on to the next generation.
What began with one woman building a small fashion store as a single mother has grown into something our whole family has been part of.
Now, at 67, Mum is finally ready to retire, and I’m incredibly proud to continue what she spent nearly four decades building.
Before this new chapter begins, we’re clearing selected pieces from the current collection with up to 70% off.
These are some of the final styles chosen under Mum’s chapter of the boutique, and once certain sizes and pieces are gone, they won’t be returning.
If you’ve had your eye on something, this is the moment to make it yours.
Thank you for supporting a family story built by women, for women ♡
💗 Extra bundle discounts, applied automatically at checkout
Buy 2 items → 10% OFF
Buy 3 items → 15% OFF
Buy 4 items → 20% OFF
Buy 5+ items → 20% OFF
With love,
Mum & Daughter
Emberly | Classic Ease Denim
Regular price$279.90Sale price$139.95Coraline | Casual Denim Overall Dress
Regular price$129.90Sale price$64.95Ellis | Plus Size Denim Dress
Regular price$139.90Sale price$69.95Lakelyn | Long Denim Dress
Regular price$199.90Sale price$99.95Isabela | Sleeveless Backless Denim Mini Dress
Regular price$129.90Sale price$64.95Myra | Casual Denim Style Midi Dress
Regular price$169.90Sale price$84.95Rosalie™ Relaxed Fit Maxi Dress
Regular price$149.95Sale price$74.95Cassandra™ Plaid Maxi Dress
Regular price$159.95Sale price$79.95Micah™ Halterneck Watercolour Print Dress
Regular price$150.00Sale price$74.95Ariella™ Elegant Cut-Out Maxi Dress
Regular price$180.00Sale price$89.95Davina™ Cotton Button Shirt Dress
Regular price$150.00Sale price$74.95Natasha™ Vintage Plaid Suede Maxi Dress
Regular price$190.00Sale price$94.95Sunny™ Canvas Charm Dress
Regular price$140.00Sale price$69.95Emelia™ Elegant V-Neck Maxi Dress
Regular price$170.00Sale price$84.95Barbara™ Garden Elegance Dress
Regular price$170.00Sale price$84.95Maisy™ Denim Dress
Regular price$160.00Sale price$79.95Marie™ Boho Swing Dress
Regular price$140.00Sale price$69.95Blair™ Floral Dress
Regular price$160.00Sale price$79.95Evie™ Breathable Dress
Regular price$130.00Sale price$64.95Lucille™ Elegant Dress
Regular price$150.00Sale price$74.95Heather™ Comfortable Floral Dress
Regular price$140.00Sale price$69.95Giselle™ Elegant Lace Dress
Regular price$150.00Sale price$74.95Coralie™ Summer Shore Dress
Regular price$130.00Sale price$64.95Serena™ Casual Printed Dress
Regular price$130.00Sale price$64.95Livia™ Elegant Formal Slip Maxi Dress with Open Back
Regular price$140.00Sale price$69.95Loren™ Chic Boho Halter Tiered Maxi Dress
Regular price$160.00Sale price$79.95Audrey™ Chic and Cozy Women's Dress
Regular price$130.00Sale price$64.95Elicia™ Relaxed Fit Dress With Pockets
Regular price$130.00Sale price$64.95
PROVEN QUALITY, TRUSTED BY MANY
The Gold Coast Family is more than a store. It is a promise. Trusted by over 10,000 women ascross Australia, we create fashion you can feel confident wearing.
Free shipping across Australia and a 30-day money back guarantee on every order.