SHOP NOW WITH UP TO 70% OFF
💗 After 39 years, Mum is passing the boutique on to the next generation.
What began with one woman building a small fashion store as a single mother has grown into something our whole family has been part of.
Now, at 67, Mum is finally ready to retire, and I’m incredibly proud to continue what she spent nearly four decades building.
Before this new chapter begins, we’re clearing selected pieces from the current collection with up to 70% off.
These are some of the final styles chosen under Mum’s chapter of the boutique, and once certain sizes and pieces are gone, they won’t be returning.
If you’ve had your eye on something, this is the moment to make it yours.
Thank you for supporting a family story built by women, for women ♡
💗 Extra bundle discounts, applied automatically at checkout
Buy 2 items → 10% OFF
Buy 3 items → 15% OFF
Buy 4 items → 20% OFF
Buy 5+ items → 20% OFF
With love,
Mum & Daughter
Aurora - Lightweight Flowing Floral Midi Dress Signature
Regular price$159.95Sale price$79.95Evanthe - Soft Summer Midi Dress
Regular price$159.95Sale price$79.95Jolie - Soft Floral Midi Dress
Regular price$159.95Sale price$79.95Esmée - Abstract Print Midi Dress Signature
Regular price$159.95Sale price$79.95Calia - Charming Floral Midi Dress
Regular price$159.95Sale price$79.95Ivy - Fluid Midi Dress Signature
Regular price$159.95Sale price$79.95Althea - Soft Summer Midi Dress
Regular price$159.95Sale price$79.95Genevieve - Graceful Flowing Dress
Regular price$159.95Sale price$79.95Eviana - Patterned Midi Dress
Regular price$159.95Sale price$79.95Bianca - Flowing Midi Dress Signature
Regular price$159.95Sale price$79.95Kaelani - Relaxed Midi Dress
Regular price$159.95Sale price$79.95Xenia - Flowing Midi Dress
Regular price$159.95Sale price$79.95Adalyn - Flowing Midi Dress
Regular price$159.95Sale price$79.95Zola - Flowing Midi Dress
Regular price$159.95Sale price$79.95Julianna™ Elegant Button-Down Mini Dress
Regular price$199.90Sale price$99.95Luciana™ Watercolor Halter Maxi Dress
Regular price$159.90Sale price$79.95Amina™ Ruffle V-Neck Linen Maxi Dress
Regular price$139.90Sale price$69.95Reda | Everyday Comfort Dress
Regular price$140.00Sale price$69.95Lily | Everyday Comfort Dress
Regular price$140.00Sale price$69.95Katie | Casual Elegant Denim Dress
Regular price$159.90Sale price$79.95Ellianna | Open Front Vest Dress
Regular price$129.90Sale price$64.95Arlet | Short Sleeve Denim Dress
Regular price$159.90Sale price$79.95Violeta | Short Sleeve Denim Dress
Regular price$199.90Sale price$99.95Destiny | Long Denim Dress
Regular price$199.90Sale price$99.95Azariah | Long Denim Dress
Regular price$199.90Sale price$99.95Rivka | Button-Up Denim Dress
Regular price$239.90Sale price$119.95Michelle | Denim Shirt Dress
Regular price$129.90Sale price$64.95Helen | Lightweight Denim Style Shirt Dress
Regular price$139.90Sale price$69.95
PROVEN QUALITY, TRUSTED BY MANY
The Gold Coast Family is more than a store. It is a promise. Trusted by over 10,000 women ascross Australia, we create fashion you can feel confident wearing.
Free shipping across Australia and a 30-day money back guarantee on every order.